The Roofers

30 seconds are on the clock. You are finally alone with the person who can send your company numbers soaring. If you don’t start talking now, you may never have this opportunity again. This scenario is a make-or-break opportunity and it’s one that you have hundreds of times per day on the internet. Meta descriptions are your roofing website’s elevator pitch, and if you don’t have something great to say, you are losing many potential customers. […]

Search marketers agree that keyword research is a critical part of a successful SEO strategy. Without proper keyword research and tracking, your roofing business is unlikely to get very far off the ground on a digital level. Keyword research is the backbone of all successful internet marketing and it is changing all the time, with the most recent development being the need to implement keywords that are specifically targeted towards voice search.

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You’ve been trying your hardest to land that perfect, giant roofing job client, the one that can make your business double almost overnight. But if you actually win that contract, would you be ready to support it? Here’s some sound advice we’ve gathered by working in the roofing industry for years. […]

Storms are a part of nature. They are something that is bound to happen every so often. This is why it is important that your roofing business be prepared to act when calamity strikes. Business chaos can start to creep in as your phone starts ringing off the hook for emergency roofing calls. Here are some tips to keep your roofing business prepared to serve those in need of support in a professional and calming manner. […]

One of the best ways to keep fresh content circulating on your website is blogging. The right blogs can give your roofing or construction business a chance to answer frequently asked questions, keep customers in the loop, and show what is coming up in the future. But crafting a blog that is informative & engaging can be a difficult task. No matter the format of the blog, there are four points to keep in mind:

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RoofersCoffeeShop.com​ ​was​ ​originally​ launched​ ​in​ ​the​ ​1980’s​ ​by​ ​Vickie​ ​Sharples. ​ ​You​ might have​ ​known​ ​it​ ​by​ ​a​ ​different​ ​name​ ​then, ​​​Roofers​ ​Exchange.​ ​ It​ ​was​ ​a newspaper​ ​that​ ​Vickie​ ​developed,​ ​printed,​ ​and​ ​distributed​ ​to​ the roofing industry. ​ ​It​ ​included​ ​articles helpful​ ​to​ ​roofers, ​​classifieds​ ​from​ ​those​ ​in​ ​the​ ​industry​ ​looking​ ​to​ ​buy​ ​or​ ​sell​ ​pieces​ ​of equipment​ ​and​ ​advertisements​ ​from​ ​distributors and manufacturers. ​ ​The​ ​newspaper​ ​grew​ ​in​ ​popularity​ ​for​ ​southern​ ​Californian roofers,​ ​and​ ​by​ ​1990,​ ​Vickie​ ​was​ ​distributing​ it ​nationally.  

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It’s no secret that your roofing content might not be the top trending topic of the day on social media. As a roofing contractor, it is not always a walk in the park to constantly come up with fresh, engaging content for your social media platforms. So, how do you keep your social media presence engaging and […]

This past month at the Owens Corning Industry Conference, company president Brian Chambers addressed the state of the roofing industry. He focused on our strengthening economy, the housing market and how those factors will affect the […]

The Art Unlimited team is proud to work with many award-winning companies. From community involvement to using cutting-edge technology, our clients are earning distinction in their industries. Here’s a handy list of recent honors won […]